Phil Schiller, hoggaamiyihii hore ee App Store-ka iyo shirarka Apple, wuxuu ka tagayaa shaqadiisa ugu weyn, isagoo hadda noqon doona Apple Fellow oo shaqooyin la xiriira la ogaaday.
Sida uu uga tagay shaqadiisa
Phil Schiller wuxuu ka tagayaa hoggaaminta App Store-ka iyo shirarka Apple, sida Bloomberg u sheegay. Wuxuu hadda noqon doonaa Apple Fellow, laakiin ma jiro wax la ogaaday oo ku saabsan shaqadiisa cusub.
Schiller wuxuu Apple ku biiray 1987-kii, isagoo 1997-kii noqday hoggaamiyihii hore ee suuqa. Wuxuu sidoo kale ka mid ahaa qofkii App Store-ka u furay Steve Jobs 2008-kii, inkastoo uu 2015-kii hoggaamiyihii u noqday.
Hoggaamiyayaasha cusub ee App Store-ka
Apple waa inay App Store-ka u wareejisaa Eddy Cue, hoggaamiyihii hore ee adeegyada. Carson Oliver wuxuu sii wadi doonaa hoggaaminta App Store-ka, isagoo Ann Thai ka caawin doonta.
Tani waa tallaabo muhiim ah, gaar ahaan marka la eego in App Store-ku bishii la soo dhaafay lacag dhan $1.4 trillion ka samaysan.
Go'aamada kale ee Apple
Tim Cook, hoggaamiyihii hore ee Apple, wuxuu ka tagayaa shaqadiisa September 1-aad, isagoo John Ternus noqon doona hoggaamiyihii cusub. Tani waa go'aan muhiim ah oo ku saabsan horumarka Apple.
Go'aamadan waxaa ka mid ah in Luca Maestri, hoggaamiyihii hore ee maaliyadda, uu ka tagay January 2025-kii, iyo in Jeff Williams, hoggaamiyihii hore ee maamulka, uu ka tagay.
Phil Schiller is leaving his most prominent positions at Apple, including his leadership of the App Store and the company's product launch events, according to a Bloomberg report. He will retain his Apple Fellow title but will work on unspecified initiatives going forward.
A Decades-Long Apple Career Comes to an End
Schiller first joined Apple in 1987 and later became the company's head of marketing in 1997, playing a key role in the development of the iPhone, iPad, iPod, and Macs. He helped launch the App Store alongside Steve Jobs in 2008, though he only began heading the store in 2015.
In 2020, Schiller relinquished his role as senior vice president of marketing to Greg Joswiak, marking another step in his gradual withdrawal from day-to-day leadership responsibilities at the tech giant.
Leadership Changes Reshape Apple's App Store Division
Apple is moving the App Store division under services head Eddy Cue, while Carson Oliver will continue to lead the store with the help of Ann Thai, who oversees app distribution tools and third-party marketplaces.
The App Store facilitated more than $1.4 trillion in transactions last year, making Schiller's departure a significant shift for one of the company's most critical revenue-generating platforms.
Schiller's Exit Part of Broader Apple Executive Exodus
Schiller's departure comes just one day before hardware leader John Ternus is set to take over for Apple CEO Tim Cook, who is stepping down on September 1st, signaling a major leadership transition at the company.
The exodus includes former CFO Luca Maestri, who stepped down in January 2025, along with COO Jeff Williams, design chief Alan Dye, AI head John Giannandrea, and environmental lead Lisa Jackson, who all retired or departed in recent months.
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